CREATIVE AND DESIGN
Design and Operations
Matthew Redbear is no stranger to the realm of Graphic Arts. From old-school
film and plate “analog” techniques to today’s modern digital methods and
production, he uses his experience to forge new ideas against the backdrop of
the pre-digital era.
His passion for imaging spans over 42 years, going all the way back to 1980 in
the field of Photographic Production Technology, photo lab management, and
professional photography — for both studio and on-location shoots.
His awards and certifications include Master Lab Technician and Photoelectric Engineer as
designated by Eastman Kodak and Fuji Photo, USA. After retiring from the photo
industry in 1995, he traveled extensively in the American West while doing
freelance graphic design, marketing agency design, and also as Art Director for a
multi-million dollar directory publisher. Seeing the opportunities presented as the
internet matured into a searchable entity, he migrated his talents to create a
social media division, providing UX, UI, site development, live promotion through
public and private community events, content acquisitions, and video content
After 10+ years living at freezing altitudes over 7000 feet above sea level, it was
time to experience palm trees, the ocean and Fort Lauderdale, Florida.
The school of “hard knocks” continued with 10+ years in a commercial pre-press
department preparing customer artwork for press, including file design and
modifications for both traditional offset presses and variable-data digital output.
He jumped at the chance to work with the MGI JetVarnish + iFoil when it became
available in South Florida. The rest of the story is not history, but the future of
Matt has partnered with TAKTIFUL to usher in the new era of digital
embellishment in post-press production, combining the science of touch with the
power of print to deliver a spectacular tactile experience. His excitement is
contagious as he helps to bring the luxury look and feel of enhanced print to
everyday applications like packaging, postcards, envelopes, report covers and
business cards, which can include embossed effects, foil overlays, special
shapes and more.
Matt's Case Studies
Matt's Areas of Expertise
The CyR.U.S. System
Brand Product Development
We recently had the pleasure of working with CyR.U.S, the first and only modern tactile language designed to provide independence, enjoyment, and product safety for over 2.2 billion people worldwide who have some degree of vision loss. CyR.U.S's raised symbols and embossed QR codes make it easy for individuals to identify products, learn about ingredients, and understand usage through touch. Our case study showcases the incredible impact that this innovative technology has had on individuals and how we helped to bring it to life.
For more information, visit www.cyrussystem.com